As the coronavirus pandemic transitioned many industries to remote work, the usage of video software like Zoom and Microsoft Teams skyrocketed. It’s likely that you now spend a good part of your day talking to your team, prospects, friends, and family members over video conferencing software.
There’s something very intimate about inviting people to have a look into your home through a computer screen, so much so, that maybe you’ve avoided taking sales calls with video on. But, you should know that a face-to-face request is 34 times more effective. Sales is all about relationship building, and if you’ve been avoiding it, it’s time to get comfortable with video conferencing.
A virtual background can provide a sense of privacy and show a little brand loyalty and personality on a video conference. Plus, they’re great for hiding a messy office or kids popping their heads into your workspace every 5 minutes. Here’s a list of some dos and don’ts of virtual backgrounds for your sales calls.
The do’s of video conferencing backgrounds
- Do keep it simple.
- Do brand your background. Ask your in-house designer, or check out Canva to create one.
- Do use it to engage your audience. If you’re feeling fancy, use it to highlight a core value, upcoming feature, or a stat that speaks to your audience’s goals.
The don’ts of video conferencing backgrounds
- Don’t use a distracting background.
- Don’t use a joke background during a serious meeting.
- Don’t use a moving or video background.
- Don’t wear the same color as your background.
- Don’t use a background if you move around a lot.
Although the don’ts aren’t appropriate for those important calls, they can be a fun, expressive way to engage with your internal team. Check out this great round-up of virtual backgrounds.
Here are some free video conferencing backgrounds to download now: