sales compensation planning
Leadership
Sales Compensation Planning: Complete Steps

Sales compensation planning is one of the most effective levers for driving aligned revenue growth. However, many teams still rely on outdated or ad hoc plans, leading to confusion, misalignment,...

strategic revops leader featuring katherine zhang
Leadership
How To Become A Strategic Revops Leader: An Interview With Katherine Zhang

This guest post on becoming a strategic revops leader was written from our friend James Geyer, Co-founder of AccountAim. Revenue Operations (RevOps) is one of the fastest-growing functions in B2B....

how to build a sales compensation plan in 2025
Leadership
How to Build a Sales Compensation Plan in 2025

Sales compensation is more than just pay—it’s a strategic investment. In 2025, forward-thinking companies are designing comp plans not only to reward performance but to shape it. A well-built plan...

sales lead databases image
Uncategorized
Sales Lead Databases: Automate Outreach and Fuel Sales Efficiency

Sales prospecting can be a disheartening process.  You research a lead, get a good feeling about them, find their contact information, reach out, and… you get a rejection. And then...

incentivizing self sourced deals with matt green
Leadership
How to Incentivize Self-Sourced Deals with Sales Assembly’s Matt Green

Don’t sleep on incentivizing self-sourced deals. “Self-sourced deals provide a level of risk mitigation across the entire go-to-market organization and give reps some level of control over their own deals,”...

best sales performance management software list
Product and Tools
Best Sales Performance Management Software of 2025

Sales performance management software (SPM) is crucial in today’s selling environment. It streamlines operations, supports data-driven decisions, and drives revenue growth. By improving efficiency and motivation, SPM helps sales teams...

sales process optimization tips
Leadership
10 Sales Process Optimization Tips to Empower Your Sales Team

No sales process is flawless. Your current process may be closing many sales. However, if you poke around enough, chances are you’ll find areas for improvement.  And there’s nothing wrong...

deferred commission accounting concept
Uncategorized
Deferred Commission Accounting: Everything You Need To Know

Deferred commissions are sales incentives paid in advance for revenue earned over time. These incentives are then capitalized and recognized as assets over the entire contract period. This is important...

hr tech stack hero image
Leadership
Building an HR Tech Stack: Guide

Ready to build your first HR technology stack? Start here. HR tech adoption is growing steadily, as evidenced by its 66% increase between 2020 and 2023. With 12.1 million U.S....

payroll to revenue ratio balancing scale concept
Leadership
Understanding Payroll to Revenue Ratio

Did you know payroll typically accounts for 15-30% of revenue in most industries? But how do you know if you’re overspending? The payroll to revenue ratio measures the proportion of...

B2B sales tools concept image of stack with logos of popular sales tools brands
Product and Tools
The Best B2B Sales Tools For Your Tech Stack

Effective sales tools play a critical role in enhancing B2B sales processes. According to McKinsey, leading B2B companies increased sales team capacity by 20% with automation. These companies also shaved...

building your sales tech stack concept yellow pillar
Product and Tools
How to Build Your Sales Tech Stack

For many RevOps leaders, the sales tech stack is the sacred key to operating efficiently.With the right combination of tools, sales teams can automate tasks, streamline workflows, and gain valuable...

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